WayBetter helps motivate people to adopt healthy behaviors through a combination of gamification, social support, and financial incentives.We make games that drive healthy behaviors. Players in our games support, motivate, and hold each other accountable as they work in tandem towards a common goal. Our first product is a social weight-loss game called DietBet that enables players to compete to lose weight with friends or strangers with real money on the line. The game is not winner-take-all as everyone who reaches the target splits the pot evenly. DietBet is accessible via the web and via mobile apps and comes in different formats, with different time horizons and targets, and with high-stakes and low-stakes games, so that our customers can choose the approach that best fits their goals. We use percentage-based weight targets so that men and women of all shapes and sizes can enjoy playing together on an even playing field.
