Ruhnn Holding Limited (the âCompanyâ or âRuhnnâ) is the largest internet key opinion leader (âKOLâ) facilitator in China as measured by revenue in 2018, according to Frost & Sullivan. In addition, Ruhnn is Chinaâs largest internet KOL facilitator in e-commerce as measured by gross merchandise volume in 2018 and by the number of signed KOLs, fans and online stores as of December 31, 2018, according to the same source. As of March 31, 2019, the Company had 128 signed KOLs with an aggregate of 155.1 million fans across major social media platforms in China. The Companyâs founders, Min Feng, Lei (Ray) Sun and Chao (Eric) Shen, were among the earliest entrepreneurs in China to identify and capture the commercial opportunities created by the emergence of internet KOLs in China, according to Frost & Sullivan, and started to cooperate with KOLs in e-commerce in 2014. Ruhnn pioneered the commercialization of the KOL ecosystem through a full-service model, integrating key steps of the e-commerce value chain, including product design and sourcing, online store operation, logistics and after sales services. The Company launched its platform model in 2017 to provide KOL sales and advertising services to brands and other merchants, allowing Ruhnn to operate in a more asset-light manner and collaborate with a greater number and variety of KOLs. Source
No articles found.
Euroseas Ltd. was formed on May 5, 2005 under the laws of the Republic of the Mars...
Euroseas Ltd. was formed on May 5, 2005 under t...
Heidrick & Struggles International, Inc. (Nasdaq:HSII) is the premier provider of ...
Heidrick & Struggles International, Inc. (Nasda...
Ferguson plc is the world's largest specialist trade distributor of plumbing and h...
Ferguson plc is the world's largest specialist ...
R1 is a leading provider of revenue cycle services and physician advisory services...
R1 is a leading provider of revenue cycle servi...
Covetrus is a global animal-health technology and services company supporting the ...
Covetrus is a global animal-health technology a...
Tabula Rasa HealthCare (TRHC) is a leader in providing patient-specific, data-driv...
Tabula Rasa HealthCare (TRHC) is a leader in pr...
STRYD is a mobile SaaS marketplace that is harnessing the power of influencers. Th...
STRYD is a mobile SaaS marketplace that is harn...
guru.club allows brands to receive authentic word-of-mouth advertising, valuable f...
guru.club allows brands to receive authentic wo...
Founded in 2017, Outpost Trading Company (âOutpostâ) helps brands communicate ...
Founded in 2017, Outpost Trading Company (âOu...
ChinaNet Online Holdings, Inc., a parent company of ChinaNet Online Media Group Lt...
ChinaNet Online Holdings, Inc., a parent compan...
Dolphin Entertainment is assembling the entertainment industryâs only independen...
Dolphin Entertainment is assembling the enterta...
SPAR Group, Inc. is a diversified international merchandising and marketing servic...
SPAR Group, Inc. is a diversified international...
Through Consumer Behavior and Location Sciencesâ˘, SITO develops customized, data...
Through Consumer Behavior and Location Sciences...
Join the National Investor Network and get the latest information with your interests in mind.