Sweat Cosmetics is living up to its name. This company has created sweat-proof, life-proof, on-the-go cosmetics for active women. The founders were all professional athletes who knew from experience the challenges of wearing makeup while being active, so they came together to create this all natural, hypoallergenic, non toxic product line. Their products include a powder sunblock, mineral foundation, translucent mineral powder, illuminator, and bronzer, which are all applied through the Twist-Brush. So far, Sweat Cosmetics is sold through Anthropologie, Revolve, and Soft Surroundings. Theyâve also partnered with Fabletics, and theyâve sold over 25,000 brushes, over 10,000 refills, and have earned over $1M in revenue since June 2015. In clinical tests, 84% of women felt that their Sweat Cosmetics makeup was still intact. Plus the company does not test on animals and has vegan-friendly packaging.
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