Zoi, on a basic level, is an app that integrates with an Apple Watch and other wearable devices to detect heart rate. But, we intend for it to lead the way for life saving wearable technology.
Zoi was developed after Bryan Lorden, our CEO, lost a friend who was only 32 years old in September of 2015 to sleep apnea. Bryan himself suffers from obstructive sleep apnea. Sleep apnea at its best, results in restless nights. At its worst, it may actually cause death. At this time, sleep apnea sufferers, as well as individuals suffering from other heart and health conditions, have only expensive treatment options available. These options donât generally have the means to alert loved ones or 911 if there is an actual emergency experienced by the user. Zoi intends to bridge the gap between safety and cost with an application that monitors heart rate at a cost of only $9.99 per month.
Zoi is expected to grow alongside the wearable tech industry. This growing industry is expected to reach over $4B in 2017. One in six consumers currently own and use wearable technology. As the industry grows, Zoi looks to not only be a staple in the medical wearable tech industry, but also a shining example to other companies to begin noticing the large group of Americans being ignored, in terms of affordable technology for medical problems.
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