PixelMe, a digital marketing service, now gives businesses the ability to sign up for alerts every time a competitor posts an ad campaign on Facebook by using the ‘AdInboxMe’ tool.
Signing up for email alerts gives businesses a competitive advantage by staying updated on the marketing activities of their competitors.
According to Miriam Kung of PixelMe, "Monitoring your competitors' ad campaigns can give you key insights about what they're working on, from new product launches, to content they produce, to free tools they give away. Which is why it's a good idea to stay on top of what leading businesses in your industry are doing.”