Just Add Cooking is living up to its name. Theyâre making local food accessible through customized and affordable meal solutions. Retention is at 26%, versus the industry standard of 13%, and their average first-year customer spend is $1,862, which is 3 times more than the industry average. So far, theyâve expanded to 13 local grocery stores, as well as started an online marketplace for consumers to add on locally made goods. Theyâve also been named the Best Meal Kit Delivery in the Best of Boston 2018 list by Boston Magazine. With this campaign, they hope to expand their footprint in the Northeast.
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